This is a guest post from the innovative and irrepressible Nicole Dean.

If you’ve been working online for any amount of time, you’ve probably purchased private label rights content at some point or another. PLR is a great tool that helps website owners add quality content to their websites without having to hire a ghostwriter to write it all for them or spend countless hours writing all of their content from scratch.

If you’ve purchased your fair share of PLR and find that it’s taking up tons of space on your computer’s hard drive and you’re having a hard time determining what content you’ve used and where and which articles you still have available for use, you’ll be happy to know, you’re not alone. It’s not uncommon to becoming disorganized with your PLR, until now that is.

Here’s one way you can organize your PLR content so that you know what’s been used and what is still waiting to find it’s way to the spotlight of your website or newsletter.

First, organize all your PLR by either niche or website. If you own more than one website it might be best to use the later organization method. Move all the articles that you want to use on that website into the site’s folder. Within your website folder create two folders. The first labeled “Rewritten – Ready for Posting to site” and the second, “Used.”

By creating two separate folders you can move the articles to the “Rewritten” folder once you’ve reworked them and they are ready to be added to your blog or website. After you have added them to your site, simply cut and paste the article to the “Used” folder.

And don’t forget there are tons of ways to use the same article over and over. Visit Nicole Dean’s site f you’re looking for PLR to build your online business.

Nicole Dean has some of the highest quality PLR available online today. Please leave a comment to let us know how you are using private label rights content to build your online business.

The following is an interview I did with Nicole Dean. I consider her to be the foremost expert on the topic of Private Label Rights – PLR – so I wanted to ask her the questions I am most often asked about this subject.

Hey Connie! Thanks so much for asking me to come by today for an interview. As you know, we’re going to be talking about PLR which stands for Private Label Rights content. What exactly is it? PLR content consists of articles, reports, e-courses, and eBooks, that business owners can purchase and use in their businesses – as if they wrote it themselves.

Now, usually that gets people thinking “Isn’t that cheating?” Great question. The answer is “no”. The way I use and recommend using PLR articles is to view the content as drafts – basically you’re paying someone else to outline your content, fill in the basics, and then you get to come in and add some pizazz. I like to say add some “YOU” to it to make it “YOUnique” to you and your business.

And, yes, of course, in all transparency, I’ve run one of the premier PLR companies since 2006 – so yes, I’m biased. BUT – my content has helped my customers to make a lot of money over the years, so I’m proud of what I do.

Connie, you asked several great questions. Let’s dig in.

1- Who actually writes the PLR articles, reports, and courses that are sold online? I can only answer for myself. Originally when I started my EasyPLR.com site, I wrote all of the content (along with my business partner at the time). Of course, my business grew and as I began to network more, I found many highly talented writers who loved to write, but hated to do marketing. They just wanted to write for someone else and get paid for it. When I saw the quality of their writing, I realized it was equal to (and in some cases superior to) my writing, so there was no reason to keep doing it all myself.

My writers are professionals. One of my writers went to Stanford University and is a published author. Another is a nurse and Sunday school teacher. Several have journalism backgrounds. So, no, I don’t go find the cheapest writers available. I try to find the best. However, that’s not good enough for me. My Content Manager actually passes the writing through a second editor when I get it back. It’s their job, not to just check for typos, but to add value wherever possible. For instance, in an article of “5 Ways to Save More Money” – my editors may change that to “7 Ways to Save More Money” – so that my customers get even more bang for their buck.

Of course, I can’t speak for other PLR sites, as they vary in how and where they get their writers. Some are fabulous. Others? I would not want their content to represent my business.

2 – My niche is very specialized, and I can’t seem to ever find PLR that fits my topics. Is there any way for me to request PLR topics and have someone write it?

Definitely. When this happens, you have a few different alternatives.

a. You can first place a request with your preferred PLR site to see if they can create content for you. If the niche has potential, they may be willing to do that. I’m always asking for topics from my customers.

b. You may be able to rework general content to make it niche-specific for you. For instance, if your market is Christian Parenting, you can always grab content on general parenting and tweak it to suit your purposes. Or, if your market is diabetes, you can find some great content on exercising that you can use as a starting point to niche it down and make it more specific for your readers. PLR is just a starting point.

c. Another option is to hire a writer to take a pack of PLR and customize it for you. That’s one way to take great content and make it more valuable for your readers.

3 – I want to write a book and self-publish it on Amazon for the Kindle. Is it alright to use PLR as part of my book?

Absolutely. My PLR is all over Amazon. In fact, several of my customers have sent me their final books, and said “Without you, I would never be an author. Thank you.” While I obviously can’t take the credit for someone else’s ingenuity, I am pleased to have been a small help to them.

4 – I tried to rewrite some PLR articles and submit them to Ezine Articles, but they sent me an email telling me my account could be suspended if I ever did this again. How do I use PLR for this purpose without getting into trouble?

This is another great question, Connie. You’re correct. EzineArticles.com only allows 100% unique content. What I would recommend in this instance is using the OUTLINE of the content to draft your own articles.

So, if you have a PLR article entitled “5 Ways to Lose Weight without Starving”, you can retitle it as “5 Ways to Lose Weight Without Sacrificing Your Enjoyment of Food”. Then, just take each of the 5 ideas and write a new (even better) article using those same ideas. How will you make yours stand out? Again, three simple letters Y.O.U.

a. Add stories from your own life – like the time you realized on a cruise that you enjoyed drinking white wine & spritzer just as much as your favorite sugary drinks.

b. Add examples that you have (such as you’ll see in this blog post). Perhaps an example of how eating one piece of really dark chocolate can satisfy your cravings better than eating an entire bag of M&M’s – with much less calories ingested.

c. Add entertainment. People come to the internet for information, but that information can be delivered in an interesting fashion. (Hopefully I’ve accomplished that in this blog post.)

Well, I hope that has been helpful. If you think that PLR might be something you’d like to check out in order to make your life easier and your business more profitable, I invite you to visit EasyPLR and look around.

Warmly, Nicole Dean
PS. If you have any questions about using PLR, please ask. I’ll come by and answer as many as I can.

This is a guest post from Nicole Dean. She is an amazing online marketer from whom I have learned so much. I’m sure you will enjoy this post on how to use PLR (private label rights) to build your online business.

You may have seen the term Private Label Rights or PLR articles being tossed around frequently lately. PLR articles are articles you can buy (usually in packages or as part of a membership) that you may edit and use as you wish. Unlike free reprint articles, you are not required to link back to anyone else’s website which makes them appealing to many web publishers.

Once you understand the concept behind PLR articles, you can see why they are appealing. Most people can envision the value of adding the articles to their websites. But, did you know there are more ways to use PLR articles than that?

1. Add them to your blog.
Similar to adding PLR articles to your website, you can take excerpts and use them on your blog for fresh content. Whether you take a portion and use it as a “tip of the day” or use the entire article, PLR articles can be a huge time saver for you.

2. Send them in your newsletter.
Need content for your newsletter? PLR articles are an option. Of course, if you’re developing a relationship with your readers, you may wish to edit the articles to make them your own voice. However, you can pull a section from a PLR article – use it as inspiration — and whip out a newsletter in minutes.

3. Start an ecourse
If you purchase a package of PLR articles based on a theme, it’s quite easy to turn them into an ecourse simply by adding them to your auto-responder. Something as simple as “Five Ideas for Kids Lunches” can become a 5 day ecourse to grow a big newsletter list.

4. Use them in your podcast
Take a PLR article and use it as inspiration for a podcast. Add the content and you’re done.

5. Send them in a print mailing
Direct mailing is huge. If you have a list of postal mailing addresses, put together a free report from PLR articles and send it out.

6. Create a special report
Simply bulk together some PLR articles that have the same topic, and make them flow into a special report. Turn it into a pdf file and give it away to your website visitors.

See how easy that is? The only hard part is finding a PLR service that is high quality and fits your niche. Look around. Make sure the PLR package or membership you choose provides you with high quality articles so you can create something you’ll be proud of.

Article written by:

Nicole Dean is the owner of  Easy PLR – where you’ll find high-quality PLR articles sold in very limited quantities.  The PLR articles at EasyPLR are professionally written and professionally edited — top quality at an affordable price.